Apollo vs Gong: 2026 Comparison, Pricing & Verdict | AICores · AICores
Apollo
CRM & Sales
★ 4.3
rating
$59/user/mo (Basic)
starts at
Free
tier
VS
★ Winner
Gong
CRM & Sales
★ 4.7
rating
Custom (starts ~$100/user/mo)
Quick verdict
Gong wins for sales leaders who want data-driven coaching.
Gong has a 4.7 rating vs 4.3 for Apollo. Apollo is the better pick if you need b2b sales teams needing prospecting data and outreach sequences at a fraction of.
Performance overview
Apollo
Gong
Overall
4.34.7
Ease of use
4.74.7
Value for money
3.94.3
Features
Side-by-side comparison
Apollo
Gong
★ Winner
Rating
★ 4.3 (234)
★ 4.7 (320)
Starting price
$59/user/mo (Basic)
Custom (starts ~$100/user/mo)
Free tier
Choose based on your needs
Choose Apollo if...
Best for
B2B sales teams needing prospecting data and outreach sequences at a fraction of ZoomInfo pricing.
275M+ contact database rivals ZoomInfo at a fraction of the price
Free tier with unlimited sequences is genuinely useful