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Apollo
CRM & Sales
★ 4.3
rating
$59/user/mo (Basic)
starts at
Free
tier
VS
★ Winner
Lavender
CRM & Sales
★ 4.6
rating
$29/mo (Starter)
Quick verdict
Lavender wins for sales reps who send 50+ cold emails daily and want to improv.
Lavender has a 4.6 rating vs 4.3 for Apollo. Apollo is the better pick if you need b2b sales teams needing prospecting data and outreach sequences at a fraction of.
Performance overview
Apollo
Lavender
Overall
4.34.6
Ease of use
4.74.9
Value for money
3.94.6
Features
Side-by-side comparison
Choose based on your needs
Choose Apollo if...
Best for
B2B sales teams needing prospecting data and outreach sequences at a fraction of ZoomInfo pricing.
275M+ contact database rivals ZoomInfo at a fraction of the price
Free tier with unlimited sequences is genuinely useful
Choose Lavender if...
Best for
Sales reps who send 50+ cold emails daily and want to improve reply rates
Real-time email scoring with specific improvement suggestions
Built on data from millions of sales emails