VS
Gladly vs Missive — Which One Wins?
A detailed, side-by-side comparison of Gladly and Missive to help you pick the right tool for your workflow.
TLDR
Quick Verdict
Gladly takes the lead with a 4.7 rating and is best for dtc and consumer brands wanting premium support experiences. Missive (4.6) is the better pick if you need small teams managing shared email collaboratively.
Side-by-Side Comparison
| Criteria | Gladly | Missive |
|---|---|---|
| Rating | ★★★★★ 4.7(58) | ★★★★★ 4.6(52) |
| Pricing Model | subscription | freemium |
| Starter Price | Custom (starts ~$150/agent/mo) | $14/user/mo |
| Free Tier | Yes | Yes |
| Platforms | Web | Web, Mac, Windows, iOS, Android |
| Learning Curve | Easy | Easy |
| API Available | Yes | Yes |
| Best For | DTC and consumer brands wanting premium support experiences | Small teams managing shared email collaboratively |
| Verdict | Best for Consumer Brands | Best Collaborative Email |
Feature Checklist
| Feature | Gladly | Missive |
|---|---|---|
| People-Centered | — | |
| Omnichannel | — | |
| AI Answers | — | |
| Task Management | — | |
| Knowledge Base | — | |
| Team Inbox | — | |
| Live Drafts | — | |
| Internal Chat | — | |
| Task Assignment | — | |
| Automation Rules | — |
Gladly
Pros
- ✓People-first model is transformative
- ✓True omnichannel experience
- ✓Loved by agents and customers
Cons
- ✕Very expensive
- ✕Not ideal for B2B
- ✕Smaller integration ecosystem
Missive
Pros
- ✓Live collaborative drafts
- ✓Beautiful unified interface
- ✓Great native apps
Cons
- ✕Limited helpdesk features
- ✕Small but growing
- ✕No phone/voice support channel
The Bottom Line
Both Gladly and Missive are solid tools in the Customer Support space. Gladly edges ahead with a stronger overall rating (4.7 vs 4.6) and is the better choice for dtc and consumer brands wanting premium support experiences. However, if you prioritize small teams managing shared email collaboratively, Missive is worth serious consideration. We recommend trying the free tier or trial of each before committing.
Frequently Asked Questions
Is Gladly better than Missive?▼
Gladly scores higher overall with a 4.7 rating vs 4.6. However, the best choice depends on your specific needs. Gladly is best for DTC and consumer brands wanting premium support experiences, while Missive is best for Small teams managing shared email collaboratively.
Can I switch from Gladly to Missive?▼
Yes, most users can migrate between the two. Missive offers a free tier to test before committing.
Which is more affordable, Gladly or Missive?▼
Gladly starts at Custom (starts ~$150/agent/mo), while Missive starts at $14/user/mo. Gladly offers a free tier. Missive offers a free tier.