Loading
Instantly
CRM & Sales
★ 4.5
rating
$30/mo (1,000 leads)
starts at
Free
tier
VS
★ Winner
Lavender
CRM & Sales
★ 4.6
rating
$29/mo (Starter)
Quick verdict
Lavender wins for sales reps who send 50+ cold emails daily and want to improv.
Lavender has a 4.6 rating vs 4.5 for Instantly. Instantly is the better pick if you need cold email agencies and startups doing high-volume outbound.
Performance overview
Instantly
Lavender
Overall
4.54.6
Ease of use
4.04.9
Value for money
4.34.6
Features
Side-by-side comparison
Choose based on your needs
Choose Instantly if...
Best for
Cold email agencies and startups doing high-volume outbound
Unlimited email accounts
Built-in warmup is excellent
Choose Lavender if...
Best for
Sales reps who send 50+ cold emails daily and want to improve reply rates
Real-time email scoring with specific improvement suggestions
Built on data from millions of sales emails