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★ Winner
Semrush
Analytics & Data
★ 4.8
rating
$139.95/mo (Pro)
starts at
Free
tier
VS
Umami
Analytics & Data
★ 4.4
rating
$9/mo (cloud)
Quick verdict
Semrush wins for marketing teams and agencies needing comprehensive seo and d.
Semrush has a 4.8 rating vs 4.4 for Umami. Umami is the better pick if you need developers who want free self-hosted analytics.
Performance overview
Semrush
Umami
Overall
4.84.4
Ease of use
4.54.1
Value for money
5.04.0
Features
Side-by-side comparison
Choose based on your needs
Choose Semrush if...
Best for
Marketing teams and agencies needing comprehensive SEO and digital marketing intelligence
Most comprehensive feature set
AI Visibility Analytics is unique
Choose Umami if...
Best for
Developers who want free self-hosted analytics
Free and open source
Beautiful clean UI