MissiveMissive
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GladlyGladly

Missive vs Gladly — Which One Wins?

A detailed, side-by-side comparison of Missive and Gladly to help you pick the right tool for your workflow.

TLDR

Quick Verdict

Gladly takes the lead with a 4.7 rating and is best for dtc and consumer brands wanting premium support experiences. Missive (4.6) is the better pick if you need small teams managing shared email collaboratively.

Side-by-Side Comparison

CriteriaMissiveGladly
Rating★★★★★ 4.6(52)★★★★★ 4.7(58)
Pricing Modelfreemiumsubscription
Starter Price$14/user/moCustom (starts ~$150/agent/mo)
Free TierYesYes
PlatformsWeb, Mac, Windows, iOS, AndroidWeb
Learning CurveEasyEasy
API AvailableYesYes
Best ForSmall teams managing shared email collaborativelyDTC and consumer brands wanting premium support experiences
VerdictBest Collaborative EmailBest for Consumer Brands

Feature Checklist

FeatureMissiveGladly
Team Inbox
Live Drafts
Internal Chat
Task Assignment
Automation Rules
People-Centered
Omnichannel
AI Answers
Task Management
Knowledge Base

Missive

Pros

  • Live collaborative drafts
  • Beautiful unified interface
  • Great native apps

Cons

  • Limited helpdesk features
  • Small but growing
  • No phone/voice support channel

Gladly

Pros

  • People-first model is transformative
  • True omnichannel experience
  • Loved by agents and customers

Cons

  • Very expensive
  • Not ideal for B2B
  • Smaller integration ecosystem

The Bottom Line

Both Missive and Gladly are solid tools in the Customer Support space. Gladly edges ahead with a stronger overall rating (4.7 vs 4.6) and is the better choice for dtc and consumer brands wanting premium support experiences. However, if you prioritize small teams managing shared email collaboratively, Missive is worth serious consideration. We recommend trying the free tier or trial of each before committing.

Frequently Asked Questions

Is Missive better than Gladly?
Gladly scores higher overall with a 4.7 rating vs 4.6. However, the best choice depends on your specific needs. Missive is best for Small teams managing shared email collaboratively, while Gladly is best for DTC and consumer brands wanting premium support experiences.
Can I switch from Missive to Gladly?
Yes, most users can migrate between the two. Gladly offers a free tier to test before committing.
Which is more affordable, Missive or Gladly?
Missive starts at $14/user/mo, while Gladly starts at Custom (starts ~$150/agent/mo). Missive offers a free tier. Gladly offers a free tier.