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Is Guru Worth It in 2026? Our Honest Verdict
Situational
Guru: Guru's approach of surfacing knowledge where you work is smarter than making people search a wiki.
Rating★ 4.1/5
Starting price$14/user/mo (Builder)
Best forCustomer-facing teams who need accurate
CategoryCloud Storage & Collaboration
Who Guru Is Worth It For
- ✓Customer-facing teams who need accurate knowledge surfaced in the tools they already use.
- ✓Surfaces relevant knowledge proactively in your tools
- ✓Card-based format keeps knowledge concise and maintainable
- ✓Verification tracking ensures accuracy
Who Should Look Elsewhere
- ✕Not ideal for teams primarily needing long-form documentation or project wikis.
- ✕Not a full wiki — limited for long-form documentation
- ✕Per-user pricing adds up for large teams
- ✕Value depends heavily on maintaining card freshness
Is Guru Pricing Fair?
| Tier | Price |
|---|---|
| Free | Up to 3 users, basic features |
| Starter | $14/user/mo (Builder) |
| Pro | Custom (Enterprise) |
| Enterprise | Custom pricing |
Pricing verified March 2026.
How Guru Compares
| Guru | Capacities | Miro | Excalidraw | |
|---|---|---|---|---|
| Price | $14/user/mo (Builder) | $8.99/mo | $8/member/mo | Free |
| Rating | ★ 4.1 | ★ 4.7 | ★ 4.7 | ★ 4.7 |
| Verdict | Situational | Recommended | Best Collaborative Whiteboard | Best Free Whiteboard |
| Free Tier |
AICores Verdict on Guru
Guru's approach of surfacing knowledge where you work is smarter than making people search a wiki. The browser extension and Slack integration deliver information proactively. For sales and support teams, this means faster, more accurate customer interactions. The card-based format keeps knowledge bite-sized and maintainable.
AICores Editorial Review
Reviewed by AICores Editorial Team
Last updated: August 2026
Frequently Asked Questions
Is Guru worth the money?▼
Guru's approach of surfacing knowledge where you work is smarter than making people search a wiki. The browser extension and Slack integration deliver information proactively. For sales and support teams, this means faster, more accurate customer interactions.
Is there a free version of Guru?▼
Yes, Guru offers a free tier. Paid plans start at $14/user/mo (Builder) and include additional features and capacity.
What are the best alternatives to Guru?▼
Capacities, Miro, Excalidraw are the top alternatives. Capacities is best for knowledge workers who want their notes naturally organized by information type and has a 4.7 star rating.
Who should NOT use Guru?▼
Guru is not ideal for teams primarily needing long-form documentation or project wikis.. Common drawbacks include: Not a full wiki — limited for long-form documentation. Per-user pricing adds up for large teams.