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Drift
Conversational marketing and sales platform (now Salesloft)
130 reviews
Free tierHas API
The pioneer of conversational marketing. Now part of Salesloft, making it a powerful combo for B2B sales. Excellent at turning anonymous website visitors into qualified meetings.
What's great
- Excellent lead qualification bots
- Account-based targeting
- Strong Salesforce integration
Watch out for
- Expensive
- Future unclear post-Salesloft acquisition
- Can be overwhelming to configure
Quick Facts
Founded2015
PricingFrom Custom
Free tierYes
PlatformsWeb
APIAvailable
CategoryCustomer Support
Q: What is Drift?
Drift pioneered conversational marketing with AI chatbots that qualify leads on your website in real-time. Acquired by Salesloft in 2024 to combine chat with sales engagement.
Q: How much does Drift cost?
Drift starts at Custom. A free tier is available with Free (limited).
Q: Who is Drift best for?
Drift is best for b2b companies wanting to convert website visitors into pipeline.
Q: Is Drift free?
Drift offers a freemium model with a free tier. Paid plans start at Custom.
Best for
B2B companies wanting to convert website visitors into pipeline
Not ideal for
E-commerce or consumer-facing support (use Zendesk/Intercom)
Free
Free (limited)
Starter
Custom
Pro
Custom
Enterprise
Custom
1
2
3
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Gladly
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Best Collaborative Email★ 4.7
Missive
Team inbox and chat app for collaborative email management
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Best for Salesforce ABM★ 4.6
Qualified
AI-powered pipeline generation for Salesforce-centric enterp
Custom (starts ~$3,500/mo)
Best AI Support Agent★ 4.6
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AICores Editorial Review
Reviewed by AICores Editorial Team
Last updated: May 2026
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