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Keap
Consider Alt
CRM plus marketing automation for small businesses. Formerly Infusionsoft.
156 reviews
Free tierHas API
Keap is a legacy platform that has not kept pace with modern alternatives. The all-in-one approach was innovative in 2010, but HubSpot Free + modern tools now offer more for less. Existing Keap customers may find it hard to migrate, but new customers should look elsewhere first.
What's great
- Genuinely all-in-one with CRM, marketing, payments, and scheduling
- Visual automation builder is mature and capable
- Strong for automated follow-up sequences
Watch out for
- $249/mo starting price is difficult to justify against modern alternatives
- Interface feels dated compared to HubSpot and Pipedrive
- Steep learning curve with a complex feature set
Quick Facts
Founded2001
PricingFrom $249/mo (Pro, 2 users)
Free tierYes
Platformsweb, ios, android
APIAvailable
CategoryCRM & Sales
Q: What is Keap?
Keap (formerly Infusionsoft) combines CRM, marketing automation, e-commerce, and appointment scheduling for small businesses. The visual automation builder creates complex customer journeys — lead capture, nurture sequences, follow-ups, and purchase triggers — without code.
Q: How much does Keap cost?
Keap starts at $249/mo (Pro, 2 users). A free tier is available with 14-day free trial.
Q: Who is Keap best for?
Keap is best for small businesses and solopreneurs who want crm, marketing, and e-commerce in one platform..
Q: Is Keap free?
Keap offers a freemium model with a free tier. Paid plans start at $249/mo (Pro, 2 users).
Best for
Small businesses and solopreneurs who want CRM, marketing, and e-commerce in one platform.
Not ideal for
Teams comparing on price — modern alternatives offer more for significantly less.
Free
14-day free trial
Starter
$249/mo (Pro, 2 users)
Pro
$329/mo (Max, 3 users)
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AICores Editorial Review
Reviewed by AICores Editorial Team
Last updated: August 2026
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