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Instantly
Cold email platform with unlimited sending accounts and AI warmup
195 reviews
Free tierHas API
The best value in cold email right now. Unlimited accounts + built-in warmup at $30/mo is unbeatable. The lead database add-on makes it a one-stop outbound shop.
What's great
- Unlimited email accounts
- Built-in warmup is excellent
- Incredible value for the price
Watch out for
- No CRM functionality
- Reporting is basic
- Lead database quality varies
Quick Facts
Founded2021
PricingFrom $30/mo (1,000 leads)
Free tierYes
PlatformsWeb
APIAvailable
CategoryCRM & Sales
Q: What is Instantly?
Instantly lets you connect unlimited email accounts, warm them up automatically, and send personalized cold email campaigns at scale. The fastest-growing cold email tool for agencies and startups.
Q: How much does Instantly cost?
Instantly starts at $30/mo (1,000 leads). A free tier is available with Free trial.
Q: Who is Instantly best for?
Instantly is best for cold email agencies and startups doing high-volume outbound.
Q: Is Instantly free?
Instantly offers a freemium model with a free tier. Paid plans start at $30/mo (1,000 leads).
Best for
Cold email agencies and startups doing high-volume outbound
Not ideal for
Teams wanting a full CRM — Instantly is purely for cold email
Free
Free trial
Starter
$30/mo (1,000 leads)
Pro
$77.6/mo (25,000 leads)
Enterprise
$286.3/mo (500,000 leads)
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AICores Editorial Review
Reviewed by AICores Editorial Team
Last updated: May 2026
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