S

Salesforce

Situational

The enterprise CRM. Infinitely customizable, infinitely complex, infinitely expensive.

456 reviews
Free tierHas API
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In a nutshell

Salesforce is the most powerful CRM ever built and also the most complex. With proper implementation and administration, it handles enterprise sales better than anything else. Without those investments, it becomes an expensive contact list. Know what you are getting into before committing.

What's great

  • Most customizable CRM platform available
  • Massive ecosystem of apps, consultants, and developers
  • Einstein AI adds genuine predictive intelligence

Watch out for

  • Total cost of ownership far exceeds license fees
  • Requires dedicated administration to maintain effectively
  • Complexity makes it overkill for small and mid-size businesses

Best for

Enterprise organizations with complex sales processes and dedicated Salesforce admins.

Not ideal for

Small businesses, startups, or any team without budget for implementation and administration.

Pricing

Free

30-day trial

Starter

$25/user/mo (Essentials)

Pro

$165/user/mo (Enterprise)

Enterprise

$330/user/mo (Unlimited)

View official pricing →
How it compares
C

Clay

4.4

Data enrichment and outbound automation platform. Build perfect lead lists with 75+ sources.

H

HubSpot

4.4

The CRM that grows with you. Free tier is absurdly generous, paid tiers are premium.

C

Close

4.3

CRM built for outbound sales teams. Calling, emailing, and closing without leaving the app.

See full comparison →
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